You can use copy and paste this template for your own LinkedIn DM strategy, manual or automated. Our users consistently book 15+ calls / month using this exact template and you can too. Just switch out the {{variables}} and anything in bold to suit your offer.

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✍️ = Text Message

🗣️ = Voice Message

🤖 = AI Voice Message

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1) 300+ Comment Approach

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✍️ MSG 1a (if connected already)

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Here’s the {{name of lead magnet}} {{first name}}: {{link to lead magnet}}

Option 1 (start conversation): Curious, {{specific, related question}}

Option 2 (book call): Saw you’re in {{specific space}}, I’m doing free {{strategy / setup / demo}} calls I think would be helpful for you.

Let me know and I’ll send my cal over.

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✍️ MSG 1b (if not already connected)

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Respond to their comment: {{hey hey / heya / hi / yo}} {{first name}} - here it is: {{link to lead magnet}}, {{enjoy! / let me know what you think / dm me what you think / what’s your plan with this?}}

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Prosp 1 (8).png

https://www.tella.tv/video/automate-lead-magnet-responses-3oxf

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2) < 300 Comments Approach

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✍️ MSG 1 (if connected already)

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Here’s the {{name of lead magnet}} {{first name}}: {{link to lead magnet}}

Option 1 (start conversation): Curious, {{specific, related question}}

Option 2 (book call): Saw you’re in {{specific space}}, I’m doing free {{strategy / setup / demo}} calls I think would be helpful for you.

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✍️ MSG 1 (if not already connected)

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Send a connection request including message:

Here’s the {{name of lead magnet}} {{first name}}: {{link to lead magnet}}

Option 1 (start conversation): Curious, {{specific, related question}}

Option 2 (book call): Saw you’re in {{specific space}}, I’m doing free {{strategy / setup / demo}} calls I think would be helpful for you.

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Prosp 1 (9).png