30% of my success with outbound comes from follow-ups messages. Why?

Why people don’t reply

• Busy schedules and competing priorities
• Message got lost in their inbox
• Your initial message didn't provide enough value or clarity
• The timing wasn't right
• They want you to try harder

Timing

• First follow-up: 3-4 business days after initial message
• Second follow-up: 5-7 business days after first follow-up
• Final follow-up: 7-10 business days after second follow-up

Follow-up Templates

The Social Proof Angle

The Value-Add Follow-up

The Casual Check-in

The Responsibility Trigger

The Final Follow-up

Lower Friction CTAs

Instead of "Let's schedule a call" try: